With Beerbet, betting on the hottest sport matches is easy and fun.
From the creator of Prezzipazzi, Beerbet was an experimental side-project that combined sport betting, virtual currencies and social graphs.
I was hired to build the visual side of the product, both identity & user interface.
Logo Design & identity
Logo, final version
▲ I created a fun and playful logo which focused on — you guessed it — "beer" and "betting" :) As for color choices, I chose an energetic yellow.
Colors & typography
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#f3c332
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#414042
UI Design
Prior to focusing on the UI, I needed to translate what was merely an app idea/prototype into something people could actually use.
The development team provided me with a written description of each page and its functionalities; from there I started visualizing the information architecture, then I wireframed a low-fi layout for each app view.
Once the wireframes were approved, the next step was turning them into high-fidelity mockups.
▲ Creating a bet was one of the website's core experiences: I created a simple flow with numbered steps to guide the user in the process.
"Beerbet was an experimental side-project that combined sport betting, virtual currencies and social graphs."